When a devastating 7.7-magnitude earthquake struck Myanmar’s Mandalay region on March 28, 2025, the tremors did more than just shake the ground—they disrupted lives, shattered infrastructure, and paralyzed industries critical to food security. Among the hardest-hit sectors was animal feed production, a vital link in the food supply chain. But in the aftermath of nature’s fury, one company stood tall, delivering not only technical expertise but a profound example of compassionate corporate responsibility.
FAMSUN Steps Up: A Beacon of Hope Amid Ruins
FAMSUN, the global agri-tech powerhouse, responded within 24 hours of the quake, coordinating a swift and strategic emergency plan from its Southeast Asia regional hub in Bangkok. Recognizing the central role of feed production in supporting Myanmar’s livestock and poultry industries, FAMSUN mobilized an eight-member joint technical task force—brilliantly assembling expertise across engineering, logistics, and operations. Despite logistical nightmares and damaged infrastructure, the team reached the disaster zone in Mandalay by April 5 and immediately initiated recovery operations.
Their mission was clear: revive feed mill operations, safeguard the nation’s food supply, and bring humanitarian relief to affected communities.
Restoring Production: Engineering Excellence Meets Urgency
The impact of the earthquake was immense. Key production facilities operated by agri-giants such as CP Group, New Hope, Sunjin, KSP Myanmar, and Diamond were brought to a grinding halt. This had immediate consequences on feed supply across the country, threatening livestock health and food availability.
FAMSUN's team worked with astounding precision and innovation. Leveraging prefabricated modular components—a technological feat in disaster recovery—they were able to reduce repair times at one facility by an impressive 60%. Within 48 hours of arrival, they had fully restored four major feed mills, reigniting the supply chain engine just in time to stabilize the sector. In doing so, FAMSUN didn’t just repair machinery—they reignited economic hope.
CSR in Action: Delivering Humanitarian Relief with Heart
FAMSUN’s impact went far beyond feed mills. Understanding the holistic impact of the disaster, the company extended a powerful humanitarian response. Valued at over 40 million Myanmar Kyat, their aid package included essential food, clean drinking water, medical supplies, and emergency cash relief.
These critical supplies were delivered directly to families through the infrastructure of local feed mill partners and with collaborative support from the China Enterprise Chamber of Commerce in Myanmar (CECCM), the Myanmar Sichuan and Chongqing Chamber of Commerce (MSCC), and the Myanmar Livestock Federation (Mandalay).
As Dr. Nay Thuyein, Chairman of the Myanmar Livestock Federation (Mandalay), emotionally shared:
"FAMSUN's aid during this critical time brings hope for recovery to the people and the industry."
Indeed, this wasn’t just a business response—it was a deeply human one.
Strength Through Regional Collaboration
FAMSUN’s effective response underlines a powerful and often underappreciated truth: regional cooperation is key in modern disaster resilience. By tapping into Thailand’s advanced logistics network and leveraging long-standing partnerships across Southeast Asia, FAMSUN demonstrated how private-sector agility can rival, and often exceed, that of traditional relief organizations in speed and precision.
This wasn’t the company’s first foray into international recovery efforts, but it may go down as one of its most memorable, not just for the operational execution but for the cultural sensitivity and compassion embedded into every action.
Jason Fan, Vice President of FAMSUN, reflected on the company’s broader vision:
"We will continue to deepen local cooperation and contribute our professional expertise to the high-quality development of the region’s agro-industry."
True to his word, FAMSUN is now extending support to other quake-affected regions like Taunggyi, reaffirming its long-term commitment to regional food security, sustainable agriculture, and resilient community development.
More Than Machinery: A Model for Modern CSR
What makes FAMSUN’s response so noteworthy is that it illustrates the evolving face of Corporate Social Responsibility (CSR). This isn’t about writing checks or hosting photo-ops. It’s about integrating social impact into a company’s operational DNA. FAMSUN didn’t wait for governments or NGOs—they acted, mobilized, and delivered solutions that matched the urgency of the moment.
In doing so, they provide a shining model of what real-time CSR looks like in an era defined by climate change, conflict, and humanitarian crises.
Key Takeaways:
- Speed + Precision: FAMSUN deployed a technical task force within 24 hours, restoring feed production in 4 major mills within 2 days.
- Innovation in Crisis: Use of modular prefabricated components significantly reduced downtime and ensured operational continuity.
- Holistic Aid: Over 40 million Myanmar Kyat worth of humanitarian aid was delivered directly to impacted families.
- Collaborative Impact: Partnerships with local chambers of commerce and regional logistics hubs powered fast, localized relief.
- Sustained Commitment: FAMSUN continues to support surrounding regions while planning long-term support strategies for agro-industry revival.
A Future of Resilient Communities and Responsive Corporations
The story of FAMSUN in Myanmar is more than a case study—it’s a call to action. It reminds us that in times of crisis, businesses can be first responders, community builders, and beacons of hope. As climate-related disasters and geopolitical shocks grow in frequency and intensity, CSR must evolve from corporate policy to corporate instinct.
Let FAMSUN's bold and heartfelt response serve as a blueprint for how companies can—and should—act when the world is trembling.
Thank you for reading!
